Have you ever noticed when browsing the internet, that green bar or company name in green accent lettering that shows in the address bar of some websites? And when you are on those websites you have this sense of security because they have that green bar. Well in case you ever wondered what that green accent was, it indicates that that company website has an SSL Certificate.
SSL Certificate stands for “Secure Sockets Layer”. It is also sometimes referred to as a digital certificate. The purpose of an SSL Certificate is to secure all information between the website and website visitor. By creating a secure link between the two parties, the users of the site are protected from hackers trying to steal information such as credit card information, social security numbers, addresses, etc.
Building Brand Trustworthiness
When you have an SSL certificate you are telling your visitors and possible future customers that you are a brand that they can trust.
An SSL certificate provides SEO benefits from Google that gives an additional ranking boost for having a secure connection in addition to high quality content.
Obtaining An SSL Certificate
You can obtain a web hosting SSL certificate through a web hosting company.