Category Archives: Business

There is little doubt that having an effective business website design is paramount for success in today’s highly competitive world. Long gone are the days when businesses could either ignore the internet or create a business website design that might have been functional, but didn’t provide what customers really wanted. A recent survey showed that […]

What is a Content Management System (CMS)? It is a term you may have overheard amongst web techy gurus in the lunch room or online forums. Simply speaking a content management system is a way for the common website owner to manage and maintain there own website content through a simple and easy to use […]

If you are in the healthcare business, whether you are a doctor, running a clinic or other practice within the medical industry, having a quality healthcare website is often how people judge the quality medical services to be provided. The number of people who go online to look for health advice and information is continually […]

Developing a Marketing Plan is not as difficult as we often think. It’s a matter of developing a system and following it. We have a very simple 3 step marketing plan to help you get started. Step 1: Logo First things first. Your Logo is the foundation of your Marketing Plan. It is your business […]

Are you part of a nonprofit organization that needs to build up a presence in the online community? Considering just how many people today use the web to find all of their information, it is imperative that you establish an online presence so that you can tap into the millions of people who are currently […]

every serious competing business should implement a strong Social Media Marketing Plan Social Media sites such as Facebook, Twitter, Instagram, Pinterest just to name a few, have fast become a growing online social phenomenon. More and more people are getting connected via the internet, sharing pics of friends and family, organizing their events, and updating […]

It is so true that a picture is worth a thousand words. Effective use of photos on your website can enhance the overall quality of your presentation to potential customers. Whether you buy photos or take them yourself, good, high quality photographs that speak directly to your products or services can not only increase sales, […]

Pay Per Click – A Powerful Marketing Tool There is little doubt that pay per click (PPC) is one of the most popular advertising methods on the internet. Pay per click is a method used to gain traffic to your business website via search engines or ads in related websites. Take a look at Google […]

Ranking With Landing Pages In this vast ocean called the World Wide Web, one may wondering how can one get someone to “land” on my page. One way to build traffic to your site is with landing pages! These are pages that are uniquely carved out from the crowd and are keyword focused. Content is […]

Color theory is a science in of itself. Marketing with color is one of the major ways in which we communicate visually to our audience. At first glimpse the first piece of information that is registered to our brain is the color, then from there we begin to take in the details and nuances of […]